Bell has gotten horrible in the last 3 years why.

I asked chatgpt: “Mirko Bibic Bell review”Mirko Bibic bell review

@Bell

Mirko Bibic has been the President and CEO of Bell Canada since January 2020. Under his leadership, Bell has faced significant scrutiny, particularly regarding substantial job cuts and financial decisions.

Job Cuts and Financial Decisions

In February 2024, Bell announced the elimination of 4,800 positions, citing factors such as technological disruption, changing viewer habits, and increased competition from foreign web giants. This move led to criticism from various quarters, including members of Parliament and labor unions. During an appearance before the House of Commons Heritage Committee in April 2024, Bibic defended the layoffs, attributing them to shifts in the media ecosystem and the need to adapt to new market realities.

However, organizations like Unifor, representing thousands of Bell employees, challenged this justification. They highlighted that, despite the layoffs, Bell Canada Enterprises Inc. (BCE) increased dividends to a record-high $3.7 billion in 2023. Unifor’s National President, Lana Payne, stated, “We heard nothing in today’s testimony that could possibly justify BCE’s firing of more than 6,000 people with one hand while hiking executive pay and shareholder payouts with the other.”

Employee Sentiment

Employee reviews on platforms like Glassdoor provide mixed feedback about working at Bell under Bibic’s leadership. As of the latest data, 65% of employees approve of the CEO. Ratings in various categories are as follows:

• Diversity and Inclusion: 3.9

• Compensation and Benefits: 3.6

• Work/Life Balance: 3.6

• Career Opportunities: 3.5

These ratings suggest a generally positive work environment, though areas like career advancement and compensation have room for improvement.

Public Perception

Public perception of Bibic’s leadership has been influenced by the company’s financial strategies and their impact on employees. The juxtaposition of significant layoffs with increased dividends and executive compensation has drawn criticism from political figures and labor organizations. For instance, during the parliamentary committee meeting, Conservative MP Kevin Waugh told Bibic that he should be ashamed of himself while questioning the CEO about job cuts.

In summary, Mirko Bibic’s tenure as CEO of Bell Canada has been marked by efforts to navigate a rapidly changing media landscape. While the company has taken steps to adapt to new market conditions, these actions have sparked debate about corporate responsibility, employee welfare, and financial priorities.